The Language of Images: Careers in Visual Communications
Don't be fooled by "starving artist" myth. According to the U.S. Bureau of Labor Statistics (BLS), artists should have superb job prospects through the year 2016. Also, the business world constantly demands original images, from billboards and television commercials to websites and corporate logos. If you are a creative person with the right training, you should have many options for successful careers in visual communications.
Jobs Options
Several careers fall under the umbrella of visual communications, including:
- Graphic artist
- Advertising executive
- Fashion designer
- Web art director
- Animator
- Website designer
- Artist
- Photographer
Training for Jobs in Visual Communications
You can gain the necessary skills for your chosen visual communications specialty by earning a technical certificate, associate's degree, bachelor's degree, or master's degree in your field. Of course, your program of study could vary depending on your specialization. For example, a graphic designer might study typography and basic color principles, while a fashion designer may learn about visual merchandising and textiles. Regardless of your chosen specialty, you should seek out an internship while you are in school. Not only can internships let you practice your classroom knowledge, they can help you build a network of possible employers.
Remember, if you prefer to be your own boss, freelance work could present an appealing option. According to the U.S. Bureau of Labor Statistics (BLS), around sixty-two percent of artists and related workers are self-employed.
Source:
"Artists and Related Workers," U.S. Bureau of Labor Statistics
